Sign In
The CEO Views Small logos
  • Home
  • Technology
    Artificial Intelligence
    Big Data
    Block Chain
    BYOD
    Cloud
    Cyber Security
    Data Center
    Digital Transformation
    Enterprise Mobility
    Enterprise Software
    IOT
    IT Services
    Innovation
  • Platforms
    How IBM Maximo Is Revolutionizing Asset Management
    How IBM Maximo Is Revolutionizing Asset Management
    IBM
    7 Min Read
    Optimizing Resources: Oracle DBA Support Services for Efficient Database Management
    Oracle
    Oracle
    9 Min Read
    The New Google Algorithm Update for 2021
    google algorithm update 2021
    Google
    5 Min Read
    Oracle Cloud Platform Now Validated for India Stack
    Service Partner Horizontal
    Oracle
    3 Min Read
    Oracle and AT&T Enter into Strategic Agreement
    oracle
    Oracle
    3 Min Read
    Check out more:
    • Google
    • HP
    • IBM
    • Oracle
  • Industry
    Banking & Insurance
    Biotech
    Construction
    Education
    Financial Services
    Healthcare
    Manufacturing
    Mining
    Public Sector
    Retail
    Telecom
    Utilities
    Gaming
    Legal
  • Functions
    RISMA Systems: A Comprehensive Approach to Governance, Risk and Compliance
    Risma Systems
    ENTREPRENEUR VIEWSGDPR
    9 Min Read
    Happiest Minds: A “Privacy by Design” approach is key to creating GDPR compliant businesses
    Happiest Minds 1
    GDPR
    8 Min Read
    Gemserv: GDPR 2020 and Beyond
    Gemserv 1
    GDPR
    9 Min Read
    ECCENCA:GDPR IS STILL AN UNTAMED ANIMAL
    eccenca 1
    GDPR
    6 Min Read
    Boldon James: HOW ENTERPRISES CAN MITIGATE THE GROWING THREATS OF DATA
    Boldon James 1
    GDPR
    8 Min Read
    Check out more:
    • GDPR
  • Magazines
  • Entrepreneurs Views
  • Editor’s Bucket
  • Press Release
  • Micro Blog
  • Events
Reading: STATSIG INC: Fuelling App Economy’s Growth With Data
Share
The CEO Views
Aa
  • Home
  • Magazines
  • Enterpreneurs Views
  • Editor’s Bucket
  • Press Release
  • Micro Blog
Search
  • World’s Best Magazines
  • Technology
    • Artificial Intelligence
    • Big Data
    • Block Chain
    • BYOD
    • Cloud
    • Cyber Security
    • Data Center
    • Digital Transformation
    • Enterprise Mobility
    • Enterprise Software
    • IOT
    • IT Services
  • Platforms
    • Google
    • HP
    • IBM
    • Oracle
  • Industry
    • Banking & Insurance
    • Biotech
    • Construction
    • Education
    • Financial Services
    • Healthcare
    • Manufacturing
    • Mining
    • Public Sector
    • Retail
    • Telecom
    • Utilities
  • Functions
    • GDPR
  • Magazines
  • Editor’s Bucket
  • Press Release
  • Micro Blog
Follow US
© 2022 Foxiz News Network. Ruby Design Company. All Rights Reserved.
The CEO Views > Blog > Magazine > ENTREPRENEUR VIEWS > STATSIG INC: Fuelling App Economy’s Growth With Data
ENTREPRENEUR VIEWS

STATSIG INC: Fuelling App Economy’s Growth With Data

The CEO Views
Last updated: 2024/02/26 at 4:34 AM
The CEO Views
Share
STATSIG INC
STATSIG INC

The world is changing at a rapid pace in matters of technology. People literally have an application for anything that they could think of. But a question that arises is, how efficient or user friendly are these applications?

 When it comes to building an application, there are multiple aspects that need to be taken care of by the developers or the product managers. Things like User Interface, User Experience, load time, placement of key call to actions and many others. There are applications with great use cases but fail to catch the attention of users. And, at the same time, there are applications with not so great use cases but they become successful in keeping the users hooked to it.

Now if you are wondering how one can make their applications excel in all these areas, it is very easy. Keep on A/B testing and experiment with your available options and compare the data on how effective they were. But, while it sounds easy to speak, it takes a lot of time and resources to execute in the real world. There comes the companies like Statsig, that are making things like A/B tests to advanced experiments easy for the fast-growing companies to accelerate their growth.

Statsig automates most of this process so there is a lot less opportunity to pollute this data and end up with incorrect conclusions.

Acknowledging the problem that they are solving and the meteoric rise in the business that they have seen in a very short time, we were curious about how the leadership team at Statsig was able to achieve all this in a short time. For this reason, the CEOViews team got in touch with Vijaye Raji, CEO of Statsig to understand in detail what Statsig is doing, what their strategy has been and where they are heading from here.

How it all started?

Going behind the memory lane, Vijaye Raji spoke about how he gathered a team of 8 amazing engineers and data scientists – people who loved working with each other and were passionate about solving the problem. They all used internal infrastructure tools that helped teams ship new features really really fast and make data-driven decisions with precision in their previous workplace. They faced a lack of sophisticated tools outside as an opportunity and decided to build product experimentation (A/B testing) infrastructure as a service. His main belief on Statsig is that every product decision should be based on data.

The biggest challenge they are addressing with Statsig is that today’s process of running product experiments requires a lot of heavy lifting from Data Science and Engineering teams and is often error-prone. Finally, this leads to greater precision and helps teams make a lot more data-driven product decisions with ease.

The role of data in achieving success

At Statsig, they empower everyone to instrument their product, gather accurate data and provide meaningful product insights that the teams can then use to make decisions. They automate most of this process so there is a lot less opportunity to pollute this data and end up with incorrect conclusions. When it comes to product building, everyone would agree that data trumps opinions. With product iterations counted in days and weeks instead of years, it is a huge miss to not put such data to good use.

But collecting such data in a reliable way and having that data inform product decisions is easier said than done.

Statsig is all about collecting data from products and converting them into meaningful insights that power product decisions. The best way to grow is to understand what people want from your product and exactly deliver those things. This is how Data plays an important role.

Key offerings

According to Vijaye, one of the biggest ‘aha’ moments when people use Statsig comes when they realize that every single feature they have been building has been automatically turned into an A/B test and the tool shares a quantified view of the total holistic impact of each feature. They call this “Pulse,” and this view is sprinkled throughout the product. It removes all friction and simplifies impact analysis across features, holdouts, a/b tests and more.

Another big moment happens when they are able to pivot this view and show them all the features that impact a single metric that a product team cares about. One of the major contributions, which involves innovative technology is “Ultrasound”. We can ask Statsig, “show me all the features that affect add-to-cart metric” and Statsig will show a holistic picture of all the features along with their contribution to that metric, whether positive or negative.

Organization values

Vijaye says, “as a team that evangelizes data-driven product development, it’s also the same culture that runs deeply within their company”. They use their own tools to build products for their customers. Ideas come from employees – engineers, designers, data scientists, PMs, and they are vetted based on their merits – while prioritizing customer requests much higher. They also encourage being scrappy and shipping things fast and believe in iterating fast vs. lots of polish before shipping. This helps them ship a steady stream of compelling and innovative product improvements to our customers. At Statsig, they are driven by 4 core values:

No Sacred Cats: Nothing at Statsig is to be taken for granted. If you see something that doesn’t make sense, you should question it.

Results Over Effort: We value the outcome and impact that comes out of the effort.

Find a Way or Make One: We empower everyone to find a way, anyway, to get to the intended destination.

For Builders By Builders: This one embodies who we are and who we are building Statsig for.

Future Roadmap

While product experimentation is their core value proposition, they are expanding their offering on all adjacent fronts – expanding on debuggability, query-ability, and providing richer user dimensions breakdown. All these will help provide deeper insights into the product and will also enhance their customer’s experience with the tools they provide. As they build out these adjacent value additions, they are making sure that these are best in class in the industry.

STATSIG INC Top-10-innovative-brands-of-the-year-2020

The CEO Views April 10, 2022
Share this Article
Facebook Twitter LinkedIn Email Copy Link
Previous Article PEKO PRECISION PRODUCTS PEKO PRECISION PRODUCTS: Leading Manufacturing Industry With Its Tech
Next Article SUPPLEMENT GROUP SUPPLEMENT GROUP: Ensuring a Healthier Tomorrow
10 Easy Steps to Plan a Video Marketing Strategy in 2021

10 Easy Steps to Plan a Video Marketing Strategy in 2021

February 14, 2024
top wealth asset management firms
Editor's Bucket

Top Financial Firms Offering Best-in-Class Wealth and Asset Management Services for your Hard-Earned Wealth

The CEO Views By The CEO Views February 14, 2025
Ten Typical Medical Billing Errors That Lead to Claim Denials
Micro Blog

Ten Typical Medical Billing Errors That Lead to Claim Denials

The CEO Views By The CEO Views August 20, 2024
Triton Networks
ENTREPRENEUR VIEWS

Triton Networks: Integrated Network Solutions

The CEO Views By The CEO Views February 23, 2024
KTH Center
ENTREPRENEUR VIEWS

THE CENTRE FOR THE FUTURE OF PLACES: KTH Center

The CEO Views By The CEO Views February 28, 2024

Ontario’s thriving iGaming scene: The biggest red flags signalling you should change your online casino operator

June 3, 2025

How MentorCity’s Cloud-Based Mentoring Software Helps People and Businesses Grow and Succeed

June 3, 2025

Super Bowl or NFL: The Inevitable Impact of American Football Leagues on the Sports Apparel Industry

June 3, 2025

Social Media API: Unlocking the Power of Real-Time Online Data

June 3, 2025

You Might Also Like

Mike Akard
ENTREPRENEUR VIEWS

A Legacy of Innovation and Excellence

14 Min Read
Nathan Udy, President & CEO
ENTREPRENEUR VIEWS

Nathan Udy: A Visionary Leader Rebuilding the Benefits System

8 Min Read
Jason Lau, CEO
ENTREPRENEUR VIEWS

Jason Lau: Leading with Problem-solving, Adaptability, and Commitment to Long-term Success

8 Min Read
Dr.Che Jordan, CEO
ENTREPRENEUR VIEWS

Dr.Che Jordan: Leading with Compassion to Transform Lives

7 Min Read
Small logos Small logos

© 2025 All rights reserved. The CEO Views

  • About Us
  • Privacy Policy
  • Advertise with us
  • Reprints and Permissions
  • Business Magazines
  • Contact
Reading: STATSIG INC: Fuelling App Economy’s Growth With Data
Share

Removed from reading list

Undo
Welcome Back!

Sign in to your account

Lost your password?