A decades-old investment made by the Super Bowl Champions’ Eagles’ owner Jeffrey Lurie led him to earn an enormous fortune of $5.3 billion. 30 years ago, Jeffrey invested a whopping amount of $185 million to acquire the staggering football team Eagles in 1994. A journey that started three decades ago with a team struggling to make its position in the football world has witnessed a reversal of fortune, with the team knocking down the successive winner of the National Football League (NFL) champion Kansas City Chiefs in the championship.
As the Eagles de-throne the Kansas City Chiefs in the Super Bowl championship, their appearance in this event stands as a testament to Jeffrey’s dedication and perseverance in reviving the team and taking it to the pinnacle of success. This article takes you through the journey of Philadelphia Eagles’ billionaire owner, Jeffrey Lurie, and his achievement as one of the top sports franchise owners in the world.
Early Life of Jeffrey Before the Eagles
Jeffrey Lurie served as an adjunct assistant professor of social policy at Boston University before investing in Eagles. Completing his academics, Jeffery joined his family business, a movie theatre chain, General Cinema Corporation, in 1983. Soon, in 1985, he started his own TV and Film venture, Chestnut Hill Productions. Success has always been kind enough to Jeffrey as he turned everything he laid his hands on into gold.
His film production company produced two Academy Award-winning documentaries, Inside Job in 2011 and Inocente in 2013, marking his success as a film producer with Chestnut Hill. However, his quest for achieving more did not end with Chestnut Hill Productions. Followed by the success of his production company, Jeffrey dreamt of owning an NFL franchise and entered the fray in 1993.
He bid to purchase the New England Patriots team but lost it to Robert Kraft, the current owner of the Patriots. Jeffrey got into the NFL franchise business with the Philadelphia Eagles in 1994, marking his official entry into a sports franchise that saved an almost-drowning team and led them to become the Super Bowl winner in 2025.
Journey with the Philadelphia Eagles
When Jeffrey invested in this Super Bowl-winning team, it was struggling to hold onto its position after missing out on the playoffs during a .500 season in 1994. With an abandoned playground and a deteriorating stadium, the Eagles were facing a catastrophic chain of events, including criticism of the team’s competency in the front office at that time.
The Eagles’ then-owner, Norman Braman, was in search of a successor to the throne of the team as he battled illness. This is when Lurie came as a savior for the Eagles and brought the team in $185 million using his family trust, stock, and a bank loan, one of the most expensive purchases of a sports franchise.
Soon after acquiring the team, Jeffrey started to work on reviving the stadium and practice ground of the team by modernizing it with advanced facilities to ensure the hiring of the best people. In an interview with Forbes, Jeffrey shared, “I was always worried that we were in (Veterans Stadium) and that we wouldn’t be able to attract free agents, maintain top players that we had, and attract top coaching.”
Utilizing the $200 million from public funding, the team built a training facility worth $37 million and a new venue, Lincoln Financial Field, worth $512 million in 2003 under his tenure. During his reign, Jeffrey witnessed many failures with coaches like Chip Kelly and Pat Shurmur, which brought him under the microscope and raised questions about his capability as a sports franchise owner. It wasn’t until 2018 that he saw the first ray of hope as the team won its first championship under Doug Pederson, the new coach of the Eagles, whom he hired in 2016.
Since then, the Eagles have flourished 35 times more than what Jeffrey invested to purchase the team. With a net worth of $6.6 billion, the team stands as the 8th most valuable NFL franchise and 12th most valuable football team in the world. At present, Jeffrey Lurie’s net worth is worth $5.3 billion, making him one of the wealthiest sports franchise owners.
The Big Super Bowl Win
Under his ownership, the Eagles tasted success in Super Bowls before and aim to be the 16th team to win this championship. After its historic win in 2025’s Super Bowl, the team has garnered praise as an underdog team. Winning by 40-22 from the Kansas City Chiefs, the Eagles secured the second Super Bowl championship. Head coach Nick Sirianni proudly states after the dramatic win of the team in the championship, “We have guys who will fight for each other. It takes a lot of work to develop that. This is the greatest team sport ever. Let’s run this back [next year]!”
Although there are rumors about Jeffrey acquiring another team after the Eagles’ win, he denied that rumor but did not completely rule out the possibility. This story featured by The CEO Views celebrates Jeffrey Lurie’s achievements as a renowned sports franchise owner in the world.