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The CEO Views > Blog > Magazine > ENTREPRENEUR VIEWS > Innovation Vista- An IT consultancy providing tech strategy & leadership services
ENTREPRENEUR VIEWS

Innovation Vista- An IT consultancy providing tech strategy & leadership services

The CEO Views
Last updated: 2024/02/07 at 1:52 AM
The CEO Views
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In today’s dynamic business landscape, the importance of IT consulting cannot be overstated. As organizations strive to stay competitive and navigate the complexities of rapidly evolving technology, IT consultants play a pivotal role in guiding businesses towards strategic solutions.

These consultants bring specialized knowledge to the table, guiding companies in making informed decisions, optimizing processes, and fostering innovation. By bridging the gap between technology and business strategy, IT consultancy plays a pivotal role in shaping the future trajectory of organizations, helping them navigate challenges, capitalize on opportunities, and stay competitive in an ever-evolving marketplace.

By harnessing IT and digital capabilities, Innovation Vista empowers its clients‘ IT departments to not only generate revenue but also transform into profit centers. These capabilities empower certain clients to revolutionize their business models, leading to disruptive impacts within their industries. 

Innovation Vista provides C–level IT strategy and leadership services to small and midsize organizations. Its unique solution adapts well to changing demand, operating on a fractional/virtual model. Unlike competitors, it offers month–to–month agreements instead of long–term commitments, ensuring maximum flexibility for its clients. 

The company believes that its clients will experience a monthly return on investment through improved performance and business impact. This approach to IT strategy and leadership is more flexible than hiring a full–time head of IT with the associated fixed costs of compensation and benefits.

Setting New Industry Standards

Jeff Roberts, the Founder and CEO of Innovation Vista, has always believed in finding a balance between hands–off management and micromanagement. He understands the pitfalls of both extremes. As a leader, he trusts his consultants and office staff to handle their responsibilities in most situations.

However, he intervenes when faced with complex, risky, cutting–edge, or expensive issues for Innovation. Vista or its clients. This approach allows him to mentor and coach his team at various levels, optimizing his time for the company’s most impactful initiatives each day. 

Sustainability and Innovation for a Competitive Advantage 

While many consulting firms rely on hiring experts to build a “bench” of talent, Innovation Vista adopts a unique approach. Unlike competitors constrained by staffing limitations, they intentionally avoid building at bench to ensure the best fit for each client project. 

Traditional firms often assign available consultants to new projects, regardless of industry expertise, driven by economic pressures to maximize margins. In contrast, Innovation Vista maintains a network of nearly 400 pre–vetted freelance consultants globally. 

When a new client presents challenges and goals, they meticulously match them with the most suitable consultant from their extensive directory, considering industry, organizational size, and style. This disruptive model expands their expert pool 100-300 times compared to traditional benches, offering clients unparalleled industry–specific IT guidance. 

While this approach may seem less margin–efficient, it epitomizes their commitment to delivering optimal technology solutions tailored to each client’s unique needs, setting them apart in the industry.

Power Your Vision for Growth with our Strategic IT Expertise.

Focused, Efficient, and Fun Work Culture at Innovation Vista 

Innovation Vista’s back–office functions work together as a team, handling various tasks such as marketing campaigns, consultant selection, client invoicing, and staff payroll. The company is efficient and focused, but they also take time to have fun. 

CEO Jeff Roberts frequently collaborates with consultants to strategize the best approach for clients and create proposals that meet their needs and budget. Once a consultant is engaged with a client, there is less. interaction unless necessary.

The consultants are C–level experts, ensuring effective service without confusion. The organization prefers to provide behind–the–scenes support and resources to help their consultants succeed, leaving their assigned consultant to directly communicating with clients.

Addressing Challenges and Seizing Opportunities 

Innovation Vista’s clients are affected by the overall economic environment. They worry about global uncertainty, increasing inflation, and the current recessionary business climate. U.S. presidential election years also bring some turbulence as organizations delay strategic decisions and investments until the outcome is clear. 

To address these challenges, Innovation Vista focuses. its marketing and client conversations on the flexibility and self–funding nature of their services. They start with IT assessments and provide strategy advisory, interim, or virtual IT executive services. Their consultants drive efficiency savings and generate additional revenue through innovation, which covers their monthly invoice and more.

Vision For the Future 

Jeff Roberts anticipates that the industry will increasingly align with Innovation Vista’s approach in various ways in the coming years. Companies that have been comfortable relying on middle managers for IT operations or depending on vendors for both services and strategy will face growing pressure from competitors or their boards of directors to make IT a more central part of their business model.

Those who have not yet embarked on a “digital transformation” will be compelled to do so, or to sell to those who have. The way companies utilize technology expertise is also shifting towards Innovation Vista’s direction. Business leaders are increasingly inclined to pay for consulting services to obtain answers, and more leaders of small and midsize organizations will recognize the value proposition of this approach compared to hiring a full–time CIO or CTO. 

Many organizations of this size do not require a top–level executive’s attention for 40 hours a week, but rather a fraction of that time focused on the most impactful functions. Fractional solutions will become increasingly common as the obvious resolution to this dilemma. 

Innovation Vista is actively preparing for this future by expanding its network. It still has significant room for scalability. Within a few years, the organization aims to become the leading service provider for small and midsize organizations seeking tailored IT strategy and leadership in their industry. Additionally, it aims to be the go–to source for engaging client projects for freelance CIOS, CTOs, and CISOS in the English–speaking world.

Maestro of Success at Innovation Vista – Jeff Roberts, Founder/CEO 

Across 25+ years of IT leadership, Jeff Roberts has gained recognition as a 5–time CIO, former finalist for Enterprise CIO of the Year, and as the founder and leader of Innovation Vista since 2019. 

He has turned around multiple struggling IT departments, led IT in dozens of successful M&A transactions, guided Digital Transformations in several industries, and transformed multiple IT departments into profit centers. 19 of his former subordinates have later advanced to C-level positions. Jeff has been interviewed on television, on multiple podcasts, and in many magazine articles on the topics of Innovation, IT Leadership, Tech Consulting, and Digital Transformation.

The CEO Views February 5, 2024
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