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The CEO Views > Blog > Magazine > ENTREPRENEUR VIEWS > Logenix International: Bringing Critical Supplies to Challenging Environments
ENTREPRENEUR VIEWS

Logenix International: Bringing Critical Supplies to Challenging Environments

CEO
Last updated: 2023/03/30 at 1:27 AM
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The logistics industry plays a crucial role in modern economies, facilitating the movement of goods and materials from one place to another. The industry has become increasingly important in recent years due to the growth of e-commerce and globalization, but it also faces a number of challenges, such as rising costs, supply chain disruptions, and environmental concerns. As a result, logistics companies must constantly adapt to changing market conditions and employ innovative solutions to remain competitive.

Logenix International is a global logistics and supply chain management company that specializes in providing customized solutions to complex transportation and logistics challenges. With over 20 years of experience, Logenix has established a reputation for excellence in the industry, offering a broad range of services, including freight forwarding, warehousing, customs brokerage, and project logistics. The company operates in some of the most challenging and remote regions of the world, delivering mission-critical supplies and equipment to support a wide range of industries, from health- care and disaster relief to oil and gas and government contracting. Ron Cruse, President & CEO of Logenix International, was with the CEOViews team to share the details of how they are creating an impact in the logistics industry.

Specializes in providing customized solutions to complex transportation and logistics challenges.

Inception

Logenix International was founded in 2001, shortly after the tragic events of 9/11. Ron, previously the founder of another company, had sold it and was enjoying retirement until the world was abruptly transformed by the terrorist attacks. With a new understanding of the importance of logistics in this new world, the company was established as a prime competitor in the industry. Drawing on their expertise and knowledge, they quickly got involved in the reconstruction and building activities in Afghanistan and Iraq. As a result, Logenix International became a key player in the rapidly evolving post-9/11 environment.

Logenix International intelligence network tracks the transport means and specific capabilities in each country to help clients navigate the difficult logistics environment. The company is the largest provider of medicines and medical supplies for public health in the developing world, which involves navigating complex clearance processes. Logenix has gained expertise in over 140 countries and has successfully operated in challenging regions across Africa, The Middle East and Asia.

Offerings

Logenix International is a leading logistics provider for pharmaceuticals and medical supplies in the developing world. They have extensive knowledge of the strict clearance guidelines for medicines in each country and specialize in temperature control for air and ocean transport. Their Pharma Plus division handles highly sensitive products that require specialized packing, routing, and clearances. Logenix is currently customizing the newest version of its logistics tracking system, which continues to include external communication capabilities such as EDI and API, as well as integrating internal communication with clients. The state of the art Logenix technology help lead the evolving needs of the industry.

Logenix International is a leading logistics provider for pharmaceutical and medical supplies in the developing world

Speaking more about how they operate, Ron said, “We have separate departments that handle, depending upon the type of product and the type of service that we’re offering. So the intelligence gathering is basically the same for all products in terms of what’s going on, such as civil strife and clearance requirements. Then within the departments, we have departments that are specifically health-related- ed, peacekeeping security-related, and disaster-related”.

Challenges

Problems are an integral part of the business. The Logenix International senior staff have faced numerous challenges while operating in the developing world. While Legenix started its operations after the Soviet war, it learned about the transport infrastructure in a vast territory. After 9/11, they had to navigate the changing security regulations and operate in dangerous countries like Iraq and Afghanistan while meeting the client’s requirements.

The pandemic posed a significant challenge for the company. Since the Chinese borders were closed, transport routes were shut down, and entire countries lost access to critical medicines. Logenix had to develop alternate routes, such as delivering medicines through India to Nepal and Bhutan, further complicated by infrastructure and topography challenges. Labor shortages, customs shutdowns, and inflation continue to be ongoing challenges.

Innovation

Technology plays a crucial role in the success of any organization. Speaking about how they leverage technology for their advantage at Logenix, Ron said, “Our IT platform, the logistics tracking system, is a homegrown, customized system that connects our entire operation. It can communicate messaging to international standards our clients might need, including EDI messaging or API integration and messaging, which makes it a capable system. Internally, it contains 30 years of logistics thinking and logic. We’re able to communicate around the world, and anyone looking into a shipment can see exactly what the last staff person was doing and what might need to be done. We believe it’s a state-of-the-art industry program”.

Conclusion

Logenix International is a preeminent transit and logistics provider for pharmaceuticals and medical supplies throughout the developing world. Their expertise in temperature control, specialized packing, routing, and clearances make them the largest provider of medical supplies for public health in the developing world. They specialize in navigating the challenges of operating in the most difficult regions, even in the most difficult of times such as after the collapse of the Soviet Union, during the changing security regulations after 9/11, and during the pandemic.

Despite the ongoing challenges, Logenix is committed to serving its clients and continuing to gather the necessary information, hire experts, and maintain a culture of excellence. As India grows and major firms move their supply chains out of China, Logenix is well-positioned to continue its opportunistic approach and expand its services in the developing world.

Expertise in our 140 countries and has successfully operated in challenging regions across Africa, The middle East and Asia.

Logenix International

CEO March 30, 2023
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